Design packages visual identity
To make it easy, we've set up different packages. Want customization? No problem.
Basic visual identity
When you only need a logo and a color palette. Simple and effective, because that's what you need!
NOK 15,000,- + VAT
Contents of Basis
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On Teams
We find the visual direction
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Development of three logo alternatives. 2 revisions of the chosen logo.
Main version and alternative versions (negative, horizontal, icon variant)
Guidelines for placement, size and air
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Primary palette (main colors, with a clear role for each color)
Secondary palette (supporting colors for special elements, calls-to-action, etc.)
Color codes in CMYK, RGB, HEX, Pantone
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-Main font and support fonts
-Hierarchy: headings, body
The final product of the project: simple digital design manual.
Do you have other needs than this? No problem, we can accommodate.
Complete visual identity
For those who want a complete profile program with designs on multiple surfaces.
NOK 35,000,- + VAT
Contents of Complete
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On Teams, 1 hour
We find the visual direction
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Development of three logo alternatives. 2 revisions of the chosen logo.
Main version and alternative versions (negative, horizontal, icon variant)
Guidelines for placement, size and air
-
Primary palette (main colors, with a clear role for each color)
Secondary palette (supporting colors for special elements, calls-to-action, etc.)
Color codes in CMYK, RGB, HEX, Pantone
Rules for contrast, backgrounds and combinations
Accessibility (e.g. WCAG guidelines for contrast)
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-Main font and support fonts
-Hierarchy: headings, body text, quote, H1, H2, etc.
-Digital options (system font/websafe font)
-Typographic hierarchy (level for headings, subtitles, body text -
Photo direction (style, theme, lighting, composition)
Motif: people, environment, product, nature, etc.
Mood and emotions the picture should convey
Use of color vs. black and white
Guidelines for filters, color correction, and post-processing
Photo use, sources (stock vs. own photos)
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Patterns, textures and background elements
Shapes and geometric building blocks
Design frames or overlays
Use in presentations, brochures and social media
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Tone of voice (in depth – personality in language)
Writing guidelines (word choice, formal vs. informal tone, inclusive language)
Typical sentence structures and expressions that should/should not be used
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Printed matter : business cards, envelopes
Digital templates : email signature, PowerPoint, Word template
Social media : templates for posts, stories, cover photos. Can also be created as Canva templates (additional cost)
The final product of the project: digital design manual.
Do you have other needs than this? No problem, we can accommodate.
Visual identity+website
Visual identity and website in one project. Rational for us - good results for you.
Request price
Content in +Website
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On Teams, 1 hour
We find the visual direction
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-we do analyses of:
today's website
competitors
keyword
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You choose whether you want the Basic or Complete design package.
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Once the visual identity is developed, we start developing the website. Read more about the process here. The website is based on Squarespace CMS.
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The final part of the project will be to compile everything we have developed into a digital design manual. This may also include brand information.
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Important part! We start with keyword analysis. Remember that choosing keywords is also a strategy. Read more about websites and search engine optimization.
Do you have other needs than this? No problem, we can accommodate.