Another attendance record for Norway's best country festival

The advertising has yielded results.

This year, as last year, Gasta has been responsible for most of the digital advertising for Norsk Countrytreff.

Norsk Countrytreff at Breim may not be Norway's biggest country music festival, but they're pretty sure they're the best. They have been a Gasta customer for a long time, and last year they launched a new website and increased their focus on digital marketing.

After last year's experience, we decided that we had to start marketing for 2023 even earlier. Our goal was clear: if we manage to sell more tickets earlier in the year, it will provide far more predictability for the festival. That's why we started working on the 2023 festival as early as the fall of 2022.

This strategy has not only resulted in more visits to the website and more activity in social media, but also a box office that was already 30% higher in June than at the same time in 2022.

In the summer of 2022, the festival set a record with just under 18,000 tickets sold. So it's extra fantastic that there was another record in 2023 - a total of 21,300 tickets sold! Congratulations, and thank you for your cooperation!