Lindstrom Hotel
The charming hotel in Lærdal where old and new history meet.
Lindstrøm Hotel lost all its foreign customers when Covid-19 struck. They needed to renew and create a position for themselves in the Norwegian market. The result was a new positioning, with a focus on the history of the hotel. A new visual identity was developed and a new website, with beautiful photos by Tove Lise Mossestad.
Squarespace is of course used as a publishing tool, and again we find that the customer likes the result.
An exciting process that started with a brand workshop provided the basis for a new brand promise and the new positioning.
Both the logo and the visual identity reflect tranquillity and cosiness, while bringing together both new and old styles.
Three generations of Lindstrøm architects
The hotel has a lot of architectural history to show. In fact, three generations of Lindstrøm architects have left their mark on the hotel. This has resulted in good qualities and a style that varies from room to room.
Lindstrøm Hotel wanted to present both new and old - and make it possible to book rooms in both new and old parts.
Advertising Google Ads, Facebook and Instragram
With a new website and a new visual identity, everything is in place to market the hotel in digital channels.
Through an ongoing collaboration on content production and advertising, Lindstrøm Hotel is highly visible on Google Ads, Facebook and Instagram, among others.
