Hockey stick Impact
A start-up consultancy for tech-enabled companies that needed a logo, visual identity and new website.
This is an industry that often favors clean design and a "corporate" style. However, we wanted to make it a little playful. The logo symbol has hockey sticks with negative space, and graduated green colors show growth. In addition, we have chosen a bright green color that spices things up.
With the help of animation and graphic elements in motion, the site is vibrant and exciting even without many images. Simple web pages with a clear objective and clearly visible "call-to-actions" gave a total customer experience that was very satisfying. And on the service side, we have created simple illustrations in the profile colors.