Full on new Gasta - new visual identity and website

March 24th

We've got a new logo and visual identity - and new websites in Squarespace, of course.

It was time for a renewal, we felt. A logo from 2005 and a green color that we had grown a little tired of (it's on the walls of our office too). What better time for a renewal than in the middle of an otherwise tough pandemic?

We wanted a boost - and we got it.

The logo has its own history, we started working on it last year - and have been through many rounds with several designers. It's not easy when you're working with your own "child", but we're proud of the result.

The color choice had a natural starting point, green is in our nature, but we needed a renewed color palette. In addition, we have put in place an exciting yellow-orange, which works well as a supporting color.

And then there's the website. We have continuously updated it in recent years, but this time we started afresh. The focus now is to present the services directly and direct visitors to the project pages.

The KPI (Key Performance Indicator) is simple: Get as many people as possible to fill in the form and ask for a price.

Now we feel that we have received a boost and are ready for anything.